Regional Sales Director [IC1121-23]

Job title: Regional Sales Director [IC1121-23]
Contract type: Permanent
Location: Malaysia
Industry: Retail
Salary: 25000.00 - 30000.00
Start date: 11 Jun 2021
Job Reference: 45958
Contact details: Iris Chong
Contact email:
Contact-phone: +60 3 2202 1000
Job published: 3 days ago


  • Overall global commercial leadership of International Distributors/ Export markets to deliver the annual sales, margin and distribution objectives identified in the strategic and annual plan.
  • Develops and implements the international distributor/export portfolio strategy for all regions in line with company portfolio direction.
  • Drives strong revenue, relevant distribution penetration growth, and brand building initiatives. Ensures that distributors meet brand standards, distribution standards/compliance, financial targets, and legal obligations. Builds and right sizes market leading distributor/export portfolio.
  • Develops 3-year strategic business plan (SBP), the annual (budget) and seasonal export growth plans.
  • Defines distributor selection and qualification criteria, evaluate potential distributors, and build high performance distribution network.
  • Sets clear Distributor targets and KPI objectives (financial, distribution, product category, marketing, etc).
  • Directly manage dedicated Export Manager; Provide direction, motivation, coaching and feedback.
  • The incumbent may be requested to prepare, participate in, and/or lead projects and other duties as assigned.


  • 10-15 years’ relevant work experience in Commercial and/or Sales leadership roles in managing Distributors and Export business, with responsibility across revenue, margin, and EBIT contribution.
  • Track record in leading and developing international (commercial) teams.
  • Proven track record in leading explosive growth and building strong brands.
  • Experience in working in a dynamic international premium branded consumer goods company is preferred.
  • Has worked in an international matrix organisation (experienced to successfully work in a multi-stakeholder, international environment and navigating a matrix organisation)
  • Demonstrates specific, substantial experience in developing international Distributor/Export policies and contracts, setting distributor selection criteria, establishing long term business plans and annual objectives, and establishing terms and conditions.
  • Post-secondary education in Business/Marketing or related area or equivalent experience (Bachelor/master’s degree)