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Brand Manager

Job title: Brand Manager
Location: Kuala Lumpur
Specialisation: Consumer Goods / FMCG
Salary: MYR 90,000 - 120,000 (Annual)
Reference: PR/159003
Job published: May 08, 2025 16:50
Work Arrangement: Onsite

Company and Job Overview
Our client is a leading MNC in the food ingredients industry. As part of their business expansion, they are looking to hire an experienced sales candidate who is familiar with food ingredients/food manufacturing.

Job Responsibilities

  • Develop and implement comprehensive marketing strategies to boost brand visibility and drive sales growth

  • Conduct market research to identify consumer trends and growth opportunities

  • Oversee the planning and execution of integrated marketing campaigns across digital, social media, and traditional platforms

  • Manage the marketing budget efficiently to maximize ROI

  • Collaborate with cross-functional teams, including Sales, New Business

  • Development, and Scientific Affairs and Regulatory, to support RTM, product launches and promotions

  • Strengthen and evolve brand identity to resonate with target consumers

  • Leverage data analytics tools to understand consumer behavior, market trends, and campaign performance

  • Create compelling brand stories and work with creative teams to develop impactful marketing materials and campaigns

 

Job Requirements

  • Bachelor’s Degree in Marketing, Corporate Communications, Public Relations, Business Management, Advertising/Media or equivalent

  • At least 6 years of relevant working with a proven track record in the FMCG sector

  • Strong creative and strategic thinking skills

  • Excellent communication, presentation, and writing abilities (English).

  • Proficiency in digital marketing tools, CRM systems, and analytics platforms

  • Effective stakeholder management and cross-functional collaboration skills.

  • High commercial acumen and adaptability to fast-paced environments.

  • Applicants should be Malaysian citizens or hold relevant residence status

 

Interested applicants, feel free to click APPLY NOW.
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