Job Title: Digital Advertising Specialist
Industry: Digital Marketing
Location: Penang, Malaysia
Salary range: RM4K-RM8K
Overview:
Our client is seeking a highly motivated and results-driven digital advertising specialist to join our team in the digital marketing industry. In this role, you will be responsible for developing and executing end-to-end paid ads campaigns on various social media channels like Facebook, Instagram, TikTok, YouTube, and more. The ideal candidate should possess a strong understanding of online advertising technologies, metrics, and optimization strategies.
Job Responsibilities
Industry: Digital Marketing
Location: Penang, Malaysia
Salary range: RM4K-RM8K
Overview:
Our client is seeking a highly motivated and results-driven digital advertising specialist to join our team in the digital marketing industry. In this role, you will be responsible for developing and executing end-to-end paid ads campaigns on various social media channels like Facebook, Instagram, TikTok, YouTube, and more. The ideal candidate should possess a strong understanding of online advertising technologies, metrics, and optimization strategies.
Job Responsibilities
- Develop, implement and manage social media strategy for paid ads campaigns.
- Create, manage, and optimize online paid advertising campaigns across different channels.
- Develop landing pages and apply effective black hat techniques.
- Analyze and report campaign results to identify areas for improvement and optimization.
- Work with designers to create engaging ad visuals and copy.
Job Requirements
- A Diploma in Mass Communications, Advertising, Marketing, or a related field.
- At least 2 years of experience in social media or digital marketing.
- Proven experience in managing paid advertising budgets and forecasting/reporting results.
- Familiarity with Adobe Photoshop and Adobe Premiere Pro is an added advantage.
- Ability to work remotely.
Job Competencies
- In-depth knowledge of various paid advertising channels and technologies, including social media advertising (Meta business, Google ads, Tiktok ads, and more).
- Strong analytical skills and creative problem-solving approach.
- Self-motivated and proactive in identifying opportunities for improvement.