JOB RESPONSIBILITIES
- Support PR marketing activities across a broad range of marketing channels to promote and increase overall brand awareness and engagement and drive lead generation.
- Conducting market research to establish customer trends and habits.
- Maintaining promotional materials by coordinating requirements with graphics vendor, inventorying stock, placing orders, and verifying receipt.
- Building and maintaining relationships with KOL’s through prospecting and networking.
- Supporting new product launches.
- Preparing post-marketing reports.
JOB REQUIREMENTS
- Minimum 3 years of related experience in healthcare/medical device industry with in-depth knowledge of prior experience in B2B Marketing.
- Experience in engaging and managing external agencies (Creative/PR).
- Experience using analytics software, CRM is a plus.
- Ability to work in a fast-paced environment.
- Multi-tasking and time-management skills, with the ability to prioritize tasks.
- Highly organized and detail oriented.