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DIGITAL MARKETING EXECUTIVE [EL2431-35]

役職名: DIGITAL MARKETING EXECUTIVE [EL2431-35]
雇用形態: 正社員
職種: IT
業種: IT
給与: 5000.00 - 6000.00
求人番号: en-49010
募集番号: 46016
担当者: Evon Lai
お問い合わせ先: Evon.Lai@jac-recruitment.com
求人情報掲載日: 2021/05/12 11:52

Job Responsibilities:

  • Localize and execute the media strategy for B2C
  • Manage media agencies to ensure proper and on-time delivery
  • Translate campaign planning, channel initiatives, and business objectives into a clear acquisition strategy.
  • Increase quality traffic and audience on our database
  • Coordinate with Digital Marketing Manager to ensure seamless user experience from call-to-action (CTA) to landing pages and optimized conversion rate.
  • Assist in the formulation of strategies to build a lasting digital connection with consumers.
  • Measure the performance of digital marketing efforts/campaigns (ROI & KPI).
  • Acquire insights on online marketing trends and keep strategies up-to-date.
  • Maintain partnerships with media agencies and vendors.
  • Monitor competition and provide suggestions for improvement.
  • Analyse various data to deliver data-driven strategies and achieve KPIs.
  • Forecast, track and report key store metrics of each E-Commerce platform, identify improvement areas to increase sales.
  • Implement e-commerce strategy (SEO, SEM, Mobile Advertising, YouTube, Social Media) to improve website performance and meet E-Commerce revenue targets.

Job Requirements:

  • Minimum a Bachelor's Degree in Marketing, Digital Technologies, or relevant field from a recognised university
  • At least 3 - 4 years of working experience as a Digital Marketing Executive or similar role
  • Capable of running a PDCA cycle
  • Sensitive to new trends/case studies and is capable of providing new ideas
  • Possess the ability to work under pressure and work well in a fast-paced environment
  • Capable of managing ad hoc projects and overtime works when required.

  • Logical & critical thinking and problem-solving skills.