Connecting...

DIGITAL MARKETING EXECUTIVE [EL2431-35]

Job title: DIGITAL MARKETING EXECUTIVE [EL2431-35]
Contract type: Permanent
Location: Central - Selangor
Specialisation:
Industry: Information Technology
Salary: 5000.00 - 6000.00
Start date: 12 May 2021
Job Reference: 46016
Contact details: Evon Lai
Contact email: Evon.Lai@jac-recruitment.com
Contact-phone: +60 3 2202 1000
Job published: about 1 month ago

Job Responsibilities:

  • Localize and execute the media strategy for B2C
  • Manage media agencies to ensure proper and on-time delivery
  • Translate campaign planning, channel initiatives, and business objectives into a clear acquisition strategy.
  • Increase quality traffic and audience on our database
  • Coordinate with Digital Marketing Manager to ensure seamless user experience from call-to-action (CTA) to landing pages and optimized conversion rate.
  • Assist in the formulation of strategies to build a lasting digital connection with consumers.
  • Measure the performance of digital marketing efforts/campaigns (ROI & KPI).
  • Acquire insights on online marketing trends and keep strategies up-to-date.
  • Maintain partnerships with media agencies and vendors.
  • Monitor competition and provide suggestions for improvement.
  • Analyse various data to deliver data-driven strategies and achieve KPIs.
  • Forecast, track and report key store metrics of each E-Commerce platform, identify improvement areas to increase sales.
  • Implement e-commerce strategy (SEO, SEM, Mobile Advertising, YouTube, Social Media) to improve website performance and meet E-Commerce revenue targets.

Job Requirements:

  • Minimum a Bachelor's Degree in Marketing, Digital Technologies, or relevant field from a recognised university
  • At least 3 - 4 years of working experience as a Digital Marketing Executive or similar role
  • Capable of running a PDCA cycle
  • Sensitive to new trends/case studies and is capable of providing new ideas
  • Possess the ability to work under pressure and work well in a fast-paced environment
  • Capable of managing ad hoc projects and overtime works when required.

  • Logical & critical thinking and problem-solving skills.